Hvad er Marketing Hub?

Marketing Hub er Miiwa konfigureret til marketingteams. Det samler jeres virksomhedsviden, brandregler, specialiserede agenter, godkendelser og måling, så teamet kan håndtere mere marketingarbejde, uden at hver opgave starter forfra.

Hvordan sikrer I, at indholdet er on-brand?

Brand Brain holder jeres tone, regler og viden ét sted. Hvert output trækker på samme fundament, og et menneske godkender i outboxen, før noget sendes ud.

Erstatter det vores marketingteam?

Nej. Pointen er at give de mennesker, I allerede har, mere kapacitet. Agenter kan tage sig af research, forberedelse, første udkast og de dele af arbejdet, der kan gentages. Mennesker bidrager stadig med dømmekraft, idéer, kontekst og den endelige beslutning.

Hvilke kanaler og formater dækker det?

Opslag, annoncer, nyhedsbreve og kampagneflows på tværs af kanaler — med analytics og AI-anbefalinger samlet ét sted og hvert asset gemt i et versioneret vault.

Hvordan kommer vi i gang?

I starter med ét område. Få betroede builders sætter Brand Brain og de første agenter op, og resten af teamet bruger dem som færdige værktøjer fra dag ét.

Miiwa solution · Marketing

Give your marketing team more capacity.
Without adding more people every time the workload grows.

Miiwa turns your brand knowledge, product knowledge and marketing workflows into specialised AI agents. They help the team research, plan, create, review and measure more of the work, while people still decide what goes out.

Book a tailored marketing demo See Miiwa on your company

Built around your marketing team in 2-4 weeks

Where does the capacity come from?

Not from asking people to work faster.

It comes from reducing the work that gets repeated: rebuilding context, searching for information, writing the same types of briefs, explaining brand rules, preparing first drafts, researching, adapting content and checking whether work follows the same standards.

Miiwa turns those recurring parts into reusable agents and workflows, so specialists do not have to be involved in every step every time.

What's in the box

One shared foundation for the work your marketing team does every day.

Not another place to generate text. Miiwa connects the knowledge, rules, agents, approvals and data behind the work, so the team can move from idea to execution without starting over every time.

Brand Brain

Your brand, product knowledge, rules and examples become a shared foundation the agents can work from, so every employee does not have to recreate the context themselves.

Templates & campaigns

Turn recurring marketing work into reusable flows for posts, ads, newsletters, launches and campaigns, built around the way your team wants the work done.

Calendar & planning

Plan across channels and use agents to prepare the work, so the team spends less time rebuilding the same types of content and campaigns.

Agentic chat · ask/act

Ask, or let it act. The chat works in two modes: answers and analysis — or actions that always pass through approval.

Approvals & outbox

Nothing is published without a human. Drafts gather in an outbox, get approved and sent — with full history of who approved what.

Analytics & vault

Cross-channel analytics with AI recommendations, and a versioned vault where every asset can be kept — searchable and with managed access.

The brand is the boundary

Agents write. The brand decides.

Agents work from your brand, knowledge and rules. People review and decide what is ready to go out.

Ready-made agents

Miiwa agents, ready from day one.

You do not have to invent every use case yourself. Miiwa includes marketing agents for common tasks, and during onboarding we adapt and build the ones that make sense for your team.

A sample of the library

Facebook postsNewsletterLinkedIn postsMeta AdsFacebook adsEvent adsCompetitor analysisPositioning14-day content planLanding page → Facebook AdsResearch

In the agentic chat

Run agents as actions straight from the chat: ask for a draft, and the chat uses the right agent — in ask or act mode.

Standalone on the dashboard

Every agent also runs as a standalone tool from the Miiwa dashboard: guided form in, finished result out — with its own run history.

In the browser and Claude

Run the same agents from a Chrome side panel, or expose them as MCP tools inside Claude and other AI clients.

Keep the work reusable

Keep useful work, not just chat history.

Every output has a home: the team's shared material in the workspace vault and your own work in your personal vault — all versioned, searchable and permissioned.

Workspace vault

The team's shared library: brand material, templates and approved assets — versioned and shared with exactly the people who need it.

Your Miiwa vault

Your personal archive: keep your runs and outputs in one place — searchable and with managed access, so no work is ever lost.

My Runs & time saved

Users can rate the result and record how long the task normally takes. Miiwa then shows where the agents are saving time and where they still need improving.

How it works

From task to finished work in four steps.

The agent already knows the rules and foundation for the task. The employee adds what is specific to the job at hand.

miiwa · marketing hub

1DescribePick an agent or template and give brief context: goal, audience, channel.

2GenerateThe agent drafts on top of Brand Brain — copy, angles and variants.

3ApproveReview in the outbox. Adjust, approve or reject. Nothing goes out without a yes.

4Publish & measureContent goes to the channels, and analytics shows what works — with recommendations for the next step.

The foundation

Built on the Miiwa platform.

Marketing Hub is not a separate product — it is the platform's building blocks composed for marketing. Everything the platform guarantees applies here too.

Platform guarantees

apply to the whole solution

Approval gates on everything that goes out
Traceability on every run and every decision
Your data and keys isolated per workspace
Free choice of models through the Service Router

Read about the platform

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Questions & answers

What teams ask most.

Short, concrete answers to what marketing teams typically ask before they start.

What is Marketing Hub?

Marketing Hub is Miiwa configured for marketing teams. It brings your company knowledge, brand rules, specialised agents, approvals and measurement together so the team can handle more marketing work without every task starting from scratch.

How do you keep content on-brand?

Brand Brain keeps your tone, rules and knowledge in one place. Every output draws on the same foundation, and a human approves in the outbox before anything goes out.

Does it replace our marketing team?

No. The point is to give the people you already have more capacity. Agents can take on research, preparation, first drafts and repeatable parts of the work. People still bring judgement, ideas, context and the final decision.

Which channels and formats does it cover?

Posts, ads, newsletters and campaign flows across channels — with analytics and AI recommendations in one place and every asset stored in a versioned vault.

How do we get started?

You start with one area. A few trusted builders set up Brand Brain and the first agents, and the rest of the team uses them as finished tools from day one.

How much more could your marketing team get done?

Let us build a short demo around your company and show you where we see the strongest fit.

Book a tailored demo See Miiwa on your company

Give your marketing team more capacity.Without adding more people every time the workload grows.