During establishment, we build the specialised AI agents you need for marketing and communication. Each workspace holds your brand, tone of voice, product knowledge, data, previous campaigns and relevant knowledge. Each specialist accesses exactly the knowledge and context its job requires. Agents research, analyse, plan, write, adapt, check quality and report. Employees provide professional judgement and make the final decisions. Increase capacity and consistency across tasks, teams, brands and markets.
AI is often used for the last step: writing a draft.
Before a good marketing or communication result comes research, information gathering, analysis, audience insight, strategic choices, brand rules, experience and quality assurance.
Miiwa builds all or much of that process into specialised AI agents.
Employees get help completing the work that leads to the result, as well as with writing.
Your shared foundation
Each workspace brings together the context and knowledge your digital specialists work from.
Agencies and organisations with multiple brands or markets can give each its own isolated workspace.
Use the same specialised AI agents across workspaces, each working in the context of its client, brand or market.
Methods can be shared. Context stays local. Data does not mix.
The brand is the boundary
Agents write. The brand decides.
Agents work from your brand, knowledge and rules. People review and decide what is ready to go out.
Ready-made agents
During establishment, we work with you to build the AI specialists your marketing and communication team needs. We start with your actual processes and build in your knowledge, methods, brand, rules and quality requirements.
Examples of specialist jobs
Keep the work reusable
Every output has a home: the team's shared material in the workspace vault and your own work in your personal vault — all versioned, searchable and permissioned.
How it works
The agent already knows the rules and foundation for the task. The employee adds what is specific to the job at hand.
The foundation
Miiwa Marketing builds on your company’s knowledge, methods and requirements. Workspaces keep brands, clients and markets separate while specialist capacity can be used across them.
Platform guarantees
apply to the whole solution
We map the work, build in your knowledge and methods, and test the specialists on real tasks.
Explore establishmentQuestions & answers
Short, concrete answers to what marketing teams typically ask before they start.
A digital specialist department for marketing and communication built on your brand, knowledge and methods. Miiwa builds and tests the specialists; your team uses them in daily work.
Keep approved brand material in Vault, give the specialists clear instructions, and review each output before using it externally.
No. The point is to give the people you already have more capacity. Agents can take on research, preparation, first drafts and repeatable parts of the work. People still bring judgement, ideas, context and the final decision.
Posts, ads, newsletters and campaign flows across channels — with analytics and AI recommendations in one place and every asset stored in a versioned vault.
Start with a few processes where the potential is clear. Miiwa maps the work with your specialists, builds the first agents and tests them on real tasks. The rest of the team uses them as finished digital specialists. Employees do not need to build AI agents.
Yes. Each AI agent can access exactly the knowledge sources it needs, alongside the relevant shared context of the workspace.
Yes. Each client, brand or market can have its own workspace with its own context, knowledge and data.
Yes. Miiwa works across languages and can use multiple leading AI models. Local context and tone can be held in each workspace.
In a short online demo, we show Miiwa in practice and discuss the working processes you already spend time on today.